March 19, 2024

Asia is Growth Market for Iceland

In recent years there has been a significant increase in the number of tourists to Iceland. Part of this increase can be attributed to an increase in Asian tourists.

Now there is a possibility that there may be an increase in the number of Chinese tourists to Iceland with the arrival of a new airport in Beijing.

China is a huge market and if a significant increase in Chinese arrival it could open the gap left by WOW Air’s bankruptcy.

Travelers from Asia were 210,000 last year but were no more than 6,000 in 2014 according to Icelandic Tourist Board dashboard. If this increase in tourists from Asia continues, it will have a very positive impact on tourism in Iceland.